Indiezilla #WTF!? March 28 | Ariel Meadow Stallings offbeatbride Godzilla © by SebastianDooris, used under Creative Commons license. Thanks to Cassandra for sending me a link to this New York Magazine article: Attack of the Indiezilla When getting married becomes an elaborate display of unharnessed self-expression, the result is a wedding that doesn't look like a wedding at all. The article peeves me a bit, and it's not just the title or the subhead's suggestion that if your wedding doesn't look traditional, it somehow doesn't count. For instance, there's this incredibly weak argument: One potential problem with planning a wedding without the support of the wedding-industrial complex is just that: the lack of support … Doing things your own way often means doing things yourself. In other words, you should go the traditional route because it's easier. Well, perhaps that's true. But it's fucking sad and makes me angry. So, you should buy into traditions that degrade you because it's easier? You should spend a fortune on overpriced crap because it's easier? You should let someone else define your marriage because it's easier? You should go to Disneyland on your honeymoon instead of hiking in Costa Rica because it's easier? It's always easier to use a template rather than making something from scratch. But when you find the template offensive, tacky, overpriced, overdone, or just plain not you, the time investment is worth it. The article's not all bad, though. It echoes several themes in the book, including the "It Takes A Village" concept — as they say: delegate, delegate, delegate! You don't necessarily need a coordinator, but you do need a support team to lighten your load.. Related Post Because taxes go great with wedding planning So, I've spent almost a decade working in marketing and PR, so I totally expect emails from publicists trying to get the attention and business... Read more And the piece includes a bit of sane wisdom from Lori, the beloved founder of Indiebride.com: "It's really easy for anybody, no matter what kind of wedding they're planning, to get caught up. Like any big production, a wedding takes a lot of time and effort. And there is so much pressure to make this event 'the best day of your life.' So if you get a little unhinged, I forgive you. It happened to me; it's happened to almost everyone I know." In other words: don't freak out if you're freaking out. It happens to everyone. Deep breath. Anyway, Read the article and decide for yourself. Get your daily dose of Offbeat AWESOME Reporter Name * Reporter Email * Original text Enter the original text here. Edited text* Enter your suggested copyedit here. Notes You can add a note for the editor here. * Required information. Fix Typo Ariel Meadow Stallings Author of Offbeat Bride: Creative Alternatives for Independent Brides, Ariel acts as the publisher of all the Offbeat Empire websites. She lives, loves, and dances in Seattle, WA. PREVIOUS Offbeat Bride on King 5's Morning Show, KONG NEXT Vania & Joe's crafty, vegan, island "commitment celebration" Show/Hide comments [ 6 ] I kind of don't get what their point is. They seem to be a bit snarky about the whole DIY, different from tradition wedding and yet they are also trying to be "informative" (one of the authors had a very non traditional wedding). Also, I totally disagree with their point that the political should be kept out of weddings. If it's a reflection of the couple and their beliefs, it should absolutely be in the wedding. For some, marriage is a political act. Reply i dont even think it is true that buying into the wedding industry is "easier". i have made a rule that anything relating to my wedding that doesnt leave me feeling serene is out. so far going "indie" has been far easier and more conducive to serenity. buying my dress on ebay was a lot easier than going into a million bridal salons, booking appontments, trying on dresses i knew i wouldnt like and couldnt afford. every part of our wedding planning has been the most easy and natural decision so i hardly think it is arguable that doing things that "fit" you are going to be more difficult or time consuming. if it is what you know and what you are used to it will likely go more smoothly than trying to fit into the american bride mold that you know nothing about. Reply I've noticed that the whole push to be "indie" is just as pushy as being "traditional". It's the same kind of social pressures, just from the other side. Marketing, they all want you to buy their stuff and don't really care if you like it so long as you buy it. I'm not "indie", I"m not "traditional", I'm Me, and We are getting married. The only reason anyone should care about how my wedding looks or what I wear is because they have an invested interest in parting me from my money. The wedding industry makes me about as sick as the funeral industry. "Well you want to have a 'special day' don't you?" Our day is going to be special because we make it special, not because I bought a dress or had 100 napkins printed. 5 agree Reply i'm not even a bride to be (yet) but i've been helping a friend out – and anything related to the traditional market gives me a coronary. it's way too expensive, bland and boring. i mean, i know a FASHION DESIGNER who paid 6K for her OWN dress?! that is ridiculous to me. if i could sew anything beyond a button, i'd make my own. keep up the good work. 🙂 Reply They just don't want you to not spend a zillion dollars on the monopoly they've formed and are defending… it's so transparent. Reply I actually thought it was pretty well done. I really like this part in their introduction: "When does self-expression become a narcissistic performance? And is it ever okay to offend the family with nontraditional choices?" These are valid questions that I think a great many of us deal with when trying to find a healthy moderation. I know Offbeat Bride's been around for a while, but it's nice to see other blogs pick up these issues too. Reply Join the conversation Cancel Reply Your email address will not be published. Required fields are marked *Comment Participate in this conversation via emailGet only replies to your comment, the best of the rest, as well as a daily recap of all comments on this post. No more than a few emails daily, which you can reply to/unsubscribe from directly from your inbox. No-drama comment policy Part of what makes the Offbeat Empire different is our commitment to civil, constructive commenting. Make sure you're familiar with our no-drama comment policy. Biz owners & wedding bloggers Please just use your real name in your comment, not your business name or blog title. Our comments are not the place to pimp your website. If you want to promote your stuff on Offbeat Bride, join us as an advertiser instead.